Jess Hickman

DESIGNER

Hey, I’m Jess – a Senior Designer from Wellington,
New Zealand.

When I’m not designing, I’m carving lino prints, getting overly competitive at board games, or wrangling my two kids with varying success.

Hey, I’m Jess – a Senior Designer from Wellington, New Zealand.

When I’m not designing, I’m carving lino prints, getting overly competitive at board games, or wrangling my two kids with varying success.

Here is some of my latest work

Te Wiki o te Reo Māori

Developed a cohesive suite of visual assets to celebrate Te Wiki o te Reo Māori, blending Trade Me’s brand identity with vibrant, culturally respectful design that honoured the spirit of the event.

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Trade Me Circular economy campaign

A campaign that turned insights from Trade Me’s Circular Economy Report into scroll-stopping creative, encouraging Kiwis to buy and sell secondhand. Designed to grow audiences, drive listings, and cement Trade Me as the home of pre-loved in Aotearoa.

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Emails

From big campaigns to everyday lifecycle, I craft tactical emails that deliver. Whatever the message, whatever the moment, they’re clear, clickable and always on brand.

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Trade Me Spring campaign

A spring campaign that invited Kiwis to turn their outdoor DIY dreams into reality using Trade Me. By curating a dream watchlist of new and used items, users could enter to win up to $20,000 towards their backyard transformation. The campaign combined social sharing, practical how-to content and eye-catching visuals to inspire every kind of DIYer — from casual tinkerer to full-scale renovator.

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Photography

Photography has always run alongside my design practice. It’s another way of noticing things: light, timing, composition, the quiet stuff. This is a small selection from over the years. Some were for work, some weren’t, but all felt worth capturing.

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Te Wiki
o te Reo
Māori

View Project

Developed a cohesive suite of visual assets to celebrate Te Wiki o te Reo Māori, blending Trade Me’s brand identity with vibrant, culturally respectful design that honoured the spirit of the event.

Trade Me
Circular
economy
campaign

View Project

A campaign that turned insights from Trade Me’s Circular Economy Report into scroll-stopping creative, encouraging Kiwis to buy and sell secondhand. Designed to grow audiences, drive listings, and cement Trade Me as the home of pre-loved in Aotearoa.

Emails

View Project

From big campaigns to everyday lifecycle, I craft tactical emails that deliver. Whatever the message, whatever the moment, they’re clear, clickable and always on brand.

Trade Me
Spring
campaign

View Project

A spring campaign that invited Kiwis to turn their outdoor DIY dreams into reality using Trade Me. By curating a dream watchlist of new and used items, users could enter to win up to $20,000 towards their backyard transformation. The campaign combined social sharing, practical how-to content and eye-catching visuals to inspire every kind of DIYer — from casual tinkerer to full-scale renovator.

Photo-graphy

View Project

Photography has always been a bit of a sidekick to my design work. The quiet, observant one that lets me chase good light, weird moments and nice textures. This is just a small sample of shots I’ve taken over the years, from everyday magic to accidental masterpieces. I don’t take it too seriously, but I do love it.